Payers face intense competition when it comes to providing solutions to employers, market differentiation and member retention. Payers must drive healthy behaviors, facilitate consumerism and drive member loyalty. Incentives are critical to achieving these objectives. More than just an advanced marketing strategy, an effective incentive solution is essential to support Consumer Driven Health (CDH) initiatives, reduce healthcare costs for employers, improve HEDIS scores, support pay-for-performance and reduce medical cost ratios.

IncentOne is the leading provider of incentive solutions to the healthcare industry. We provide solutions to payers that serve over 75 million members. This acquired expertise enables us to drive completion of health assessments, participation in lifestyle management programs, compliance with disease management programs, generic drug purchases, CDH plan selection and other health and wellness activities.

IncentOne’s solutions solve the most common incentive program challenges:

• Sourcing of rewards for diverse audiences and health programs
  
   
  IncentOne’s solutions provide numerous reward options to appeal to all member and employee demographics. Recipients can select rewards from our expansive reward portfolio that includes gift cards and merchandise from hundreds of national retailers and much more. We also offer monetary reward options including premium contributions, health savings accounts, health reimbursement accounts, debit cards and other payer designs.
  
  
• Lack of an integrated solution to support all health programs
  
   
  While incentive programs are ultimately about driving healthy behaviors, without a single solution to manage all programs it is virtually impossible to analyze the effectiveness of incentive spending. IncentOne can easily integrate multiple data sources from various health partners to provide you with reporting, program improvement and trend analysis.
  
  
• Absence of tracking, reporting and audit trails on member activities
  
   
  The lack of a single hub for all incentive program activity requires manual tracking and reporting procedures. This lack of integrated reporting and audit trails can create significant compliance issues with internal and external regulations such as HIPAA.
  
  
• Lack of consistent communications to engage participants
  
   
  Consistently reaching participants with relevant messaging can be a difficult proposition. Without focused and persistent communications, your program faces an uphill battle. IncentOne offers communications services to our clients to support the success of their health incentive programs.
  
  
• Need to integrate data from multiple health partners
  
   
  Acquiring various health focused programs from multiple health partners can contribute to internal and external integration challenges when trying to incorporate all data into one centralized location.
  
  
• Difficulty managing HIPAA and other legal and tax implications
  
   
  There are many laws and regulations that govern how incentives may, and may not, be used to reward employees for healthy activities. It is extremely difficult for organizations to comply with these requirements without guidance from a company such as IncentOne, which has a deep understanding of privacy and related rules governing the use of incentives to reward healthy behaviors.
  
  
• Challenge of integrating dependents and retirees
  
   
  Without an integrated solution in place, it is difficult to incorporate dependents of members and retirees into your program. The lack of communication and program awareness makes it tough to get their participation in any type of program you may offer. IncentOne offers communications services to our clients to support the success of their health incentive programs.
  
  

IncentOne’s solutions solve these challenges by integrating:

• Seamless integration of rewards, systems, guidance and services
  
   
  IncentOne integrates the rewards, systems, guidance and services required for an effective program. With its expansive reward portfolio and proven incentive management systems, IncentOne brings together all of the rewards and administrative services in a single solution to drive the success of your health incentive programs.
  
  
• Rewards that appeal to all audiences
  
   
  IncentOne’s solutions provide numerous reward options to appeal to all member and employee demographics. Recipients can select rewards from our expansive reward portfolio that includes gift cards and merchandise from hundreds of national retailers and much more. We also offer monetary reward options including premium contributions, health savings accounts, health reimbursement accounts, debit cards and other payer designs.
  
  
• Flexibility to offer monetary, non-monetary and health incentives
  
   
  Whether your program(s) offers monetary awards or non-monetary awards, IncentOne enables you to offer your member and employer groups numerous choices of rewards with guidance to determine the optimum value to drive the success of your health programs.
  
  
• Real-time tracking and reporting on all activity
  
   
  Because all activity occurs in a single solution, IncentOne provides real-time tracking and reporting on all program activities. IncentOne’s solutions come with a series of standard reports, but we can also provide custom reporting on any element of data you choose. Reports can be viewed in real time and downloaded into traditional formats such as Excel, PDF or HTML for printing.
  
  
• Flexibility to apply the solution to different audiences (employees, dependents, retirees) and activities
  
   
  IncentOne allows employers to not only focus on their employees, but also on the harder to reach dependents and retirees. Encouraging participation from these groups is vital in the overall goal of driving healthy behaviors.
  
  
• Seamless integration of multiple partners and data sources
  
   
  Data integration is a core competency of IncentOne. Our solutions allow for easy integration of data from multiple sources. We are able to pull all of this information together to provide you with the necessary information to analyze all program functions.
  
  
• Flexibility to offer both a “single event” and a “points” solution
  
   
  With IncentOne, you have one partner that delivers a range of solutions for objectives as diverse as targeting employee participation in health risk assessments, encouraging female participants to get a mammogram and integrating “points” for implementation of multiple health programs (e.g., enrollment, HRA, screening, etc.).
  
  
• Communications plans to engage participants
  
   
  IncentOne provides you with the necessary tools to communicate with plan participants on all relevant information. Messaging can be developed for any healthy behaviors and actions employers are trying to drive. Customized communications can be developed on an individual basis so that the most important messages reach the appropriate constituents.
  
  
• EMPOWER™ Program Design methodology to select incentive activities, values and budgets
  
   
  IncentOne’s EMPOWER Methodology utilizes assessment tools to uncover the various categories of activities that should be rewarded, as well as the most cost-effective types and values of rewards needed to optimize program design. This not only “EMPOWERs” participants to engage in healthy behaviors that reduce healthcare costs, but also provides management with a suggested budget to accomplish this objective.
  
  
• Self-reporting of activities using IncentOne’s Self Reporting Toolkit
  
   
  IncentOne’s solutions enable participants to input information such as how often and how long they work out through our Self Reporting Toolkit. Incorporating this information into your overall program is important for tracking participants’ healthy behaviors and program participation.
  
  
• Consultation on legal, tax, HIPAA, ERISA and non-discrimination rules
  
   
  IncentOne’s experience and expertise in the healthcare industry enables us to guide you through the complexity of laws and regulations governing the use of health incentives in various types of health, wellness, disease management and other programs.
  
  
• ROI Analysis
  
   
  IncentOne provides analysis of spending, response rates, trends and, ultimately, return on investment. With this data at your fingertips, IncentOne can assist you in driving healthy behaviors and member loyalty.
  
  

Whether you are looking for “Awards” for a single health activity, such as enrollment or taking a Health Risk Assessment, or an integrated “points” incentive solution to drive participation and ongoing behavior change in multiple health programs, IncentOne has a solution to meet your needs. Our solutions enable you to implement a single program while moving to wrap your programs together into a single solution. IncentOne delivers the integration and flexibility that enables you to focus on how the solution drives key business goals.