Health partners who provide consulting, disease management, behavior modification and other programs to health plans/employers face intense competition and must provide best-in-class services and programs that win business and meet or exceed the performance expectations set by buyers. Health partners may offer incentives based upon customer objectives such as driving healthy behaviors, enrollment in lifestyle or clinical management programs, facilitating consumerism, building and maintaining member loyalty, improving HEDIS scores and clinical outcomes, supporting pay-for-performance efforts or reducing medical cost ratios.
IncentOne is the leading provider of incentive solutions to the healthcare market. IncentOne solutions are used by several leading heath partners to support their programs. Through the use of incentives, our partners can achieve performance targets tied to diverse health and productivity programs such as health risk assessment completion, lifestyle management program enrollment, compliance and persistency efforts, generic drug purchasing, CDH plan selection and other health and wellness activities.
IncentOne’s solutions solve the most common incentive program challenges:
- Need to create competitive advantage and build customer value through incentives
By offering incentive solutions from IncentOne, you can distinguish your products and services in the marketplace by providing your customers with a means to drive increased participation in their programs from the onset.
- Need to build incentives into customer solutions in order to meet participation guarantees
IncentOne is your solution source for customers who require program performance guarantees and minimum participation levels. The benefits are clear: programs that offer an incentive draw better participation than those that do not. Better participation rates lead to increased opportunities to identify at-risk populations, positively impact employees’ health, encourage compliance and the adoption of healthy habits and more, all of which lead to decreased healthcare costs and increased customer satisfaction.
- Sourcing of rewards for diverse audiences and health programs
IncentOne’s solutions provide the ultimate reward – choice. Recipients can select rewards from our extensive catalog that includes gift cards from hundreds of national retailers and much more. No matter what type of program your customers are running, we can provide appropriate rewards – regardless of the location or demographic of the audience.
- Customers lack an integrated solution to support all their health programs and vendors
While incentive programs are ultimately about driving healthy behaviors, without a single solution for customers to manage all their programs it is virtually impossible to analyze the effectiveness of incentive spending. Offering an integrated solution which eliminates your customers’ need to manage disparate incentive solutions across all their programs creates market advantage for you. IncentOne can easily integrate multiple data sources to provide your customers with reporting, trend analysis and program improvement.
- Absence of centralized tracking, reporting and audit trails on participant activities
The lack of a single “hub” for all incentive program activity requires manual tracking and reporting procedures. This absence of integrated reporting and audit trails can create significant compliance issues with internal and external regulations such as HIPAA.
- Need for consistent communications to engage participants
Consistently reaching participants with relevant messaging can be a difficult proposition. Without focused and persistent communications, your customers’ program faces an uphill battle.
- Difficulty managing HIPAA and other legal and tax implications
There are many laws and regulations that govern how incentives may, and may not, be used to reward employees for healthy activities. It is extremely difficult for organizations to comply with these requirements without guidance from a company such as IncentOne, which has a deep understanding of rules governing the use of incentives to reward healthy behaviors.
IncentOne’s solutions solve these challenges by integrating:
- Seamless integration of rewards, systems, guidance and services
IncentOne integrates the rewards, systems, guidance and services required for an effective program. With its reward portfolio and proven incentive management systems, IncentOne brings together all of the rewards and administrative services in a single solution.
- Rewards that appeal to all audiences
IncentOne’s solutions provide the ultimate reward – choice. Recipients can select rewards from our extensive catalog that includes gift cards from hundreds of national retailers and much more. This eliminates the need to pre-select or source new rewards for each program – regardless of the location or demographic of the audience.
- Flexibility to offer monetary, non-monetary and health incentives
Whether your customer wishes to offer monetary awards, non-monetary awards, health awards or any combination of the three, IncentOne allows you to offer your customers the opportunity to choose what will work best for their situation. It’s just another way we provide the ultimate reward – choice!
- Real-time tracking and reporting on all activity
Because all activity occurs in a single solution, IncentOne provides real-time tracking and reporting on all program activity. IncentOne’s solutions include standard reporting, but we can also provide custom reporting on any element of data that you or your clients choose. Reports can be viewed in real time and downloaded into traditional formats such as Excel, PDF or HTML for printing.
- Flexibility to offer both a “single event” and a “points” solution
With IncentOne, you can offer your customers a range of solutions. One-time applications include promoting health risk assessment completion and encouraging female participants to get a mammogram. Ongoing programs can be established by integrating “points” programs as part of longer-term behavior modification initiatives, lifestyle management programs for weight control or smoking cessation and disease management programs for asthmatics, diabetics and others.
- Communications plans to engage participants
IncentOne provides your customers with the necessary tools to communicate with their employees on all relevant information. Messaging can be developed for any healthy behaviors and actions employers are trying to drive. Specific communications can be developed on an individual basis so that the most important messages reach the appropriate destination. In addition, IncentOne can provide communication tools for use with current and prospective customers around the IncentOne solution offerings.
- EMPOWER™ Program Design methodology to select incentive activities, values and budgets
IncentOne’s EMPOWER Methodology utilizes assessment tools to uncover the various categories of activities that should be rewarded, as well as the most cost-effective types and values of rewards needed to optimize program design. This not only EMPOWERs employees to engage in the healthy behaviors that reduce healthcare costs, but also provides your customers a suggested budget for accomplishing this objective.
- Self-reporting of activities using IncentOne’s Self Reporting Toolkit™
IncentOne’s solution provides an opportunity for participants to input information such as how often and how long they work out through our Self Reporting Toolkit™. Incorporating this information into an overall program is important for customers to be able to maintain a better overall picture of their employees’ healthy behaviors.
- Consultation on legal, tax, HIPAA, ERISA and non-discrimination rules
IncentOne’s extensive experience in both the healthcare and incentives industries enables us to guide you and your customers through the intricate maze of laws and regulations governing the use of health incentives.
- ROI Analysis
IncentOne provides analysis of spending, response rates, trends, and ultimately, return on investment.
Whether your customers’ solutions need to include “Awards” for a single health activity or an integrated “points” incentive solution to drive ongoing behavior change, IncentOne has a solution that fits. IncentOne delivers the integration and flexibility that enable you to focus on how the solution drives key business goals for you and your customers. |